SMS Compliance Policy

1. Overview and Purpose

This policy outlines how Moving of America uses SMS communications while ensuring full compliance with legal and regulatory requirements. Our goal is to respect consumer privacy, provide transparency, and maintain clear consent and opt-out options for all text message recipients.

2. Compliance Guidelines

 a. Consent and Opt-In Requirements

Express Written Consent: Recipients must provide express written consent before receiving SMS messages. This applies to promotional, marketing, and informational texts.
Double Opt-In Process: Moving of America uses a double opt-in system for added transparency and to confirm consent.
No Cold Messaging: We do not send unsolicited text messages to individuals who have not opted in.
b. Transparent Disclosures
Before opting in, consumers will receive clear disclosures about:

The purpose of the messages (e.g., appointment updates, promotional offers).
Message frequency (e.g., “You may receive 1-2 messages per week”).
Possible fees (e.g., “Message and data rates may apply”).
A link to our Privacy Policy.
c. Message Content Requirements

Messages must be clear, relevant, and free from prohibited content (e.g., hate speech, fraud, or promotions of illegal activities).
A confirmation message will be sent upon opt-in, providing instructions for help or opt-out options.
d. Opt-Out Mechanisms

All SMS messages will include easy-to-follow instructions for opting out, such as replying “STOP.”
Opt-out requests will be processed immediately, and recipients will receive a confirmation message.

3. Opt-In and Opt-Out Examples

Welcome Message:
“Thank you for subscribing to Moving of America updates! You’ll receive regular updates about your bookings, special promotions, and helpful moving tips. Msg frequency varies. Msg & Data rates may apply. Reply STOP to opt out, HELP for help.”

Opt-Out Confirmation:
“You’ve been unsubscribed from Moving of America updates. No further messages will be sent. For assistance, call (XXX) XXX-XXXX.”

4. Timing and Frequency

SMS messages are only sent during business hours (8 AM – 9 PM local time) to avoid disturbance.
Promotional messages are limited to once per week unless otherwise agreed by the recipient.

5. Data Privacy and Protection

All customer data collected for SMS communications is encrypted and used solely for the purposes disclosed during the opt-in process.
We comply with the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA) as applicable.

6. Recordkeeping

Consent records are securely maintained to demonstrate compliance in case of disputes.
Opt-in and opt-out logs are updated in real-time.

7. Monitoring and Compliance Audits

We continuously monitor SMS programs to ensure compliance with federal and state laws, including the TCPA, and follow the best practices recommended by the CTIA and mobile carriers.